Back in the early 2000s, radio was starting to look a little different. Technology was changing quickly, and stations everywhere were asking the same question—how do we keep up? At WNZR, that question turned into an opportunity.
WNZR’s Olivia Skillings recently sat down with Marcy and Joe Rinehart to talk about one of the station’s most pivotal moments: the launch of online streaming. At the time, WNZR was limited to its local signal, but leadership recognized something important—listeners weren’t just in Knox County anymore. Families, alumni, and supporters were spread out across the country and even around the world.
Click HERE to hear the full conversation!
So, on October 1st, 2003, the station took a big leap. A one-day fundraiser was held to make online streaming a reality. By the end of the day, more than $8,000 had been raised—enough to cover the equipment, software, and licensing needed to get started. That moment didn’t just add a new feature. It changed everything.
Streaming broke down geographic barriers. Suddenly, parents could hear their students on the air no matter where they lived. Alumni could reconnect. Listeners could tune in from across the globe. It laid the foundation for what WNZR would become in the years ahead—more accessible, more connected, and more far-reaching than ever before.
But technology wasn’t the only thing growing. The heart of the station remained the same. As Marcy and Joe explained, WNZR’s positioning statement—“The more you listen, the more you hear”—captures something deeper. It’s not just about music or entertainment. It’s about hearing messages that matter. It’s about encouragement, hope, and ultimately pointing listeners toward the love of Christ.
Another major milestone came in 2010, when the station increased its broadcast power from 130 watts to 1,300 watts. For years, signal interference had been a challenge. This expansion changed that in a big way, improving coverage across Knox County and reaching into surrounding areas. It was a technical upgrade, yes—but also a meaningful moment for the people behind the mic. Students were part of the journey, witnessing firsthand how the station was growing its impact.
And as listening habits continued to evolve, WNZR kept moving forward.
With smartphones becoming a central part of everyday life, the station knew it needed to meet listeners where they are. That led to the development of the WNZR mobile app—making it easier than ever to tune in. Whether through Apple CarPlay, Android Auto, or a quick tap on a phone, listeners can now stay connected wherever they go.
Today, the app has become a daily companion for many—at home, at work, and on the road. It’s simple, accessible, and always within reach.
Looking back, it’s clear each step—streaming, increased signal power, mobile access—was part of a bigger picture. WNZR didn’t just keep up with change. It used each moment as a way to strengthen its mission and expand its reach.
And through it all, one thing remains constant: the connection between the station and its listeners, made possible by faithful support year after year.
Click HERE to learn more about WNZR!